OliOli®
From children's venue to the UAE's definitive destination for immersive, purposeful play.
Overview
OliOli sought to transcend its positioning as a children's entertainment venue and become the definitive destination for immersive, purposeful play in the UAE. We crafted a comprehensive repositioning strategy that touched every channel — brand narrative, digital, PR, paid media and content — delivering integrated leadership across the full marketing mix. The result was revenue growth with steady footfall, driving higher ROI per visitor.
The Result
Lifted average order value 25% and surged organic online revenue 84%, with 3M+ quarterly PR reach and more than 2x ROAS versus the prior year.
Why They Chose Us
We offered an integrated 360° approach across digital, creative and PR, with measurable results and consistent strategic leadership from senior practitioners.
Client
OliOli®
Industry
Edutainment / Family Entertainment
Year
2024
Services
Key Metrics
+25%
Average order value
84%
Surge in organic online revenue
3M+
PR reach quarterly
+2x
ROAS versus prior year
Related Work
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