OliOli®
From children's venue to the UAE's definitive destination for immersive, purposeful play.
Overview
OliOli sought to transcend its positioning as a children's entertainment venue and become the definitive destination for immersive, purposeful play in the UAE. We crafted a comprehensive repositioning strategy that touched every channel, brand narrative, digital, PR, paid media and content, delivering integrated leadership across the full marketing mix. The result was revenue growth with steady footfall, driving higher ROI per visitor.
The Result
Lifted average order value 25% and surged organic online revenue 84%, with 3M+ quarterly PR reach and more than 2x ROAS versus the prior year.
Why They Chose Us
We offered an integrated 360° approach across digital, creative and PR, with measurable results and consistent strategic leadership from senior practitioners.
Client
OliOli®
Industry
Edutainment / Family Entertainment
Year
2024
Services
Key Metrics
+25%
Average order value
84%
Surge in organic online revenue
3M+
PR reach quarterly
+2x
ROAS versus prior year
Related Work
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